Ep.90 – Becoming the Ultimate Sales Machine with Ryan Serhant

I love real estate, and I know I’m not alone because we’re constantly getting questions from you guys about mortgages, the housing market, interest rates, etc.

Maybe some of you like real estate so much that you’re fans of the Bravo television show, Million Dollar Listing New York.

Today we’re joined by Ryan Serhant, one of three real estate agents featured on the hit show, who’s out with his first book, Sell It Like Serhant: How to Sell More, Earn More, and Become the Ultimate Sales Machine.

Think of it as a lively and practical guide to sell anything and up your business game from one of the top realtors in the world.

Serhant was a shy, jobless hand model when he entered the real estate business in 2008, just as the financial crisis was kicking off. Just nine years later, he has emerged as one of the top realtors in the world and an authority on the art of selling.

In this book Serhant shares the secrets behind how to close more deals than anyone else, expand your business, and keep clients coming back to you, including:

  • The Seven Stages of Selling
  • Getting FKD: How to Be a Time Manager, Not a Time Stealer.
  • Negotiating Like A BOSS
  • “The One Who…”: Everyone Needs a Hook
  • Pulling the Indecisive Client Forward

Serhant provides useful lessons, lively stories, and examples that illustrate how anyone can employ his principles to increase profits and achieve success.

Whatever your business or expertise, Sell It Like Serhant will help transform you into a master at sales.

Ready, set, GO!

Have a money question? Email me here.

Better Off is sponsored by Betterment.

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“Better Off” theme music is by Joel Goodman, www.joelgoodman.com.